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Marketing Materials for Your Next Event

The marketing and promoting of your event, meeting, convention or tradeshow is a necessary key to its success. If no one is aware of your event, who will attend? This can be particularly true if your event is a “one-off” happening, your team is trying to persuade people to go to a new location, or it’s the first time you are holding your event. That’s where an outstanding parcel of marketing materials – hardcopy, online, and advertising – can really make a huge difference in your event’s success.

Reaching those potential attendees is one area where the event planning experts at Plan Ahead Events truly excel. Not only are our planners trained and highly experienced in the art of attracting people to an event, we also have strategic partnerships with companies that are exceptionally well-positioned to leverage that expertise over a huge target audience. Our sister company Signarama (www.signarama.com.au) is a world-class leader in producing event signage – the materials that your attendees and potential attendees and drop-ins will see all over the event.  And our sister company IZON Global Media (www.izonglobalmedia.com) is a major player in the out-of-home advertising space, producing transit ads, theatre placements, urban furniture ads, and many non-traditional campaign types. Our strategic partnership with these giants means that your event, large or small, will draw on the best signage and advertising experts in the industry on top of our already-highly skilled event planning team.

Marketing your event doesn’t stop at signage and advertising. Our team will help you identify the optimum channels to promote your event – saving you money by avoiding channels unlikely to pay off, and increasing your return on investment by finding the channels where your ideal attendees are to be found and persuaded. Before the event, we will show you how to flood the zone in the right areas to accrue the maximum harvest of solid leads and definite attendees, and during the event itself we will show you how to reinforce the sell on your event through promotional giveaways, unique use of signage, etc.

Making the most out of your event means embracing a sophisticated and multi-layered approach to marketing and promoting it among your desired audience of attendees. Our expert event planners, sign designers, and ad creation gurus are ready to put the very top tier of talent to work on your event, and at prices you will find startlingly reasonable.

Our marketing material experts are waiting for your call right now – give us a ring on (02) 9807 2022 so that we can show you how the marketing campaign we will craft for your event will bring it to a wider audience, and a higher level of success, than you ever thought possible.